Skip to main content
Clearbit’s Logo API will shut down on December 1, 2025. Brandfetch Logo API is the ideal future-proof replacement for modern startups and large enterprises. Learn more.
Logo API is a simple CDN link that gives you access to any brand’s latest logos. It’s customizable with powerful transformation capabilities and is meant to be directly embedded in your HTML tags so the logo always remains up-to-date.

​
Implementation guide

For more details, refer to our API Reference.
1

Embed your logo

To embed a logo, simply use an img tag with the following src attribute:
<img
  src="https://cdn.brandfetch.io/:domain?c=BRANDFETCH_CLIENT_ID"
  alt="Logo by Brandfetch"
/>
2

Register an account and get your Client ID

Logo API is free to use and we don’t ask for any attribution.
Each request must include your unique client ID. This ensures your usage stays within fair limits and logos render reliably.To get your client ID, register for free from our Developer Portal.
3

Test and deploy

The Logo API is a free product. Before you deploy your application to a live environment, be sure to consult our rate limits and review our usage guidelines to ensure a smooth launch.

​
Default icon

Get the brand’s default logo icon. 
<img src="https://cdn.brandfetch.io/:domain" alt="Logos by Brandfetch" />

​
PNG or JPG instead of WEBP

By default Logo API serves logos in the modern and highly efficient WebP format. You can use others formats by specifying the file extension in the URL. logo, symbol type variants support an additional svg format. 
<img
  src="https://cdn.brandfetch.io/:domain/icon.png"
  alt="Logos by Brandfetch"
/>

​
Logo sizing / Retina

Customize the logo’s dimensions by adding width and height query parameters to the URL. The ratio of the logo is always respected. For Retina displays, double the size values for optimal display. e.g., for a 64x64 icon display, set height=128 and width=128. 
<img
  src="https://cdn.brandfetch.io/:domain/icon.png?height=128&width=128"
  alt="Logos by Brandfetch"
/>

​
Type variants

Request different types of logos by using the type path parameter. Available variants are: icon, symbol, and logo. 
<img src="https://cdn.brandfetch.io/:domain/symbol" alt="Logos by Brandfetch" />

​
Dark and light themes

Ensure the logo looks great regardless of the background color of your application. 
<img
  src="https://cdn.brandfetch.io/:domain/logo?theme=light"
  alt="Logos by Brandfetch"
/>

​
Multiple fallbacks

Specify a fallback option to be used when the a logo is not available. See all fallbacks. 
<img
  src="https://cdn.brandfetch.io/:domain/icon?fallback=lettermark"
  alt="Logos by Brandfetch"
/>

​
API Reference

For more details about Logo API parameters, refer to our API Reference.