Documents
Hints in every response
Pages onbrandfetch.com carry an HTTP Link header pointing at the API catalog (rel="api-catalog"), the OpenAPI description (rel="service-desc"), this documentation (rel="service-doc") and llms.txt (rel="describedby"), so a client that fetches any page learns where the rest is. Append .md to a page’s path, https://brandfetch.com/pricing.md for example, to receive it as Markdown.
robots.txt declares the site’s content signals, search=yes, ai-input=yes, ai-train=no: indexing and use as model input are welcome, training is not.
Paying without an account
The Brand API and the Brand Context API describe their own price to anyone who asks without a credential: the402 they answer with carries an x402 challenge and MPP challenges in WWW-Authenticate. The OpenAPI description states each paid operation’s terms in MPP’s x-payment-info extension (and the service in x-service-info), and the payment routes declare themselves to x402 discovery services. Pay per request explains the flow; standing access is the same payment buying a prepaid API key.